Netflix’s redesigned Apple TV app is right here, and surprisingly it would not suck

Netflix’s redesigned tvOS Apple TV app has lastly launched after first showing on TV platforms like Samsung and LG a number of months in the past.

You is perhaps questioning why I am writing a few Netflix app redesign, however I promise I’ve motive. In contrast to previous Netflix tvOS app facelifts, Model 3.0 is among the most vital redesigns the streaming app’s Apple TV app has obtained in years, with a number of basic adjustments to the way you navigate its menus.

Together with a extra fashionable, streamlined look with large tiles that supply a wider preview of TV exhibits and films, the acquainted left-hand sidebar navigation system that is been round since 2018 is gone. As a replacement is a high menu that options Search, Dwelling, Reveals, Video games, and My Netflix. It is a bit complicated at first, and since I am not a fan of change, I do not fairly prefer it but. That mentioned, I really feel prefer it would possibly develop on me over the subsequent few weeks, because the navigation bar is now simpler to entry in a way.

Netflix says its new redesign options a greater suggestion system

The streaming platform goals to be extra personalised

Different adjustments embody My Life and My Netflix being merged underneath one choice to simplify the menu. On that notice, whereas the brand new large tiles really feel like somewhat an excessive amount of at first, the truth that they develop as you progress your cursor over them makes the general UI really feel much more fashionable.

Netflix says that the brand new design comes alongside an improved content material suggestion system that higher responds to “moods and pursuits within the second.” The brand new suggestion system has a number of extra labels, together with “latest” content material and the place a film or TV present is at the moment rating.

The streaming platform’s massive tvOS redesign was announced back in May, but it surely’s solely being pushed out now. When you do not see the replace in your Apple TV, you may obtain it manually from the App Retailer and choose Replace (I had to do that). It is unclear if Netflix has plans to deliver this UI to extra platforms. I can not see it working nicely on iOS or Android given the feels prefer it was particularly designed particularly with giant screens in thoughts. The streaming large not too long ago added conversational generative AI search to its iOS app.